Max participated in special events, too. On July 5, 2021, Max joined Action for Children, an organization dedicated to providing practical and emotional care for children, making sure their voices are heard, and bringing lasting improvements to their lives. He participated in their Boycott Your Bed initiative. This twenty-year-old tradition, which asks kids to give up their bed for one night to raise funds for vulnerable children, had Max’s name written ALL over it. “I've been boycotting my bed for over a year now, so I thought it was a brilliant idea,” said Max. The challenge also encourages finding an unusual place to sleep. Max chose to sleep outside the London Zoo lion enclosure—where he said he listened to the kings of the jungle all night.
Exactly two years and fourteen tents later, after sleeping outside every single night alone (even his dog, Digby, only hung out in the tent until the sun went down!), sleeping out on holidays and in storms, after battling red ants and being chased by pheasants, he raised an incredible £700,000 (that equaled around $959,000 in 2021!)—enough money to pay for twenty hospice nurses’ salaries for an entire year. Not surprisingly, Max won the Spirit of Adventure Pride of Britain award in 2021.